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The AIA Group, Asia’s leading insurance company, in cooperation with its Philippines-based business unit, AIA Philippines (formerly AIA Philam Life) and UK-based English Premier League professional football club Tottenham Hotspur, are teaming up to support the ICanServe Foundation through a charity match with Luton Town on 30 March 2024.

EDITORIAL USE ONLY No use with unauthorised audio, video, data, fixture lists, club/league logos or “live” services. Online in-match use limited to 120 images, no video emulation. No use in betting, games or single club/league/player publications.
Mandatory Credit: Photo by Alex Morton/Tottenham Hotspur FC/Shutterstock (14228866di)
Giovani Lo Celso of Tottenham Hotspur scores and celebrates 1-0
Tottenham Hotspur v Aston Villa, Premier League, Football, Tottenham Hotspur Stadium, London, UK – 26 Nov 2023

ICanServe is an advocacy group of breast cancer survivors and volunteers in the Philippines. They were selected by AIA Philippines to be the beneficiary of the football match.

Signed team shirts of Tottenham Hotspur worn by the players during the match will feature a special match emblem symbolizing the cause being championed and will be auctioned off to raise funds for the various initiatives of ICanServe.

Melissa Henson, Chief Marketing Officer of AIA Philippines who also oversees its Environmental, Social, and Governance (ESG) efforts, shared: “As a company driven by our Purpose of helping people live Healthier, Longer, Better Lives, we at AIA believe women’s health deserves special attention, hence our partnership with ICanServe Foundation. By supporting this charity match, we hope to raise awareness, inspire action, and contribute to the fight against breast cancer. As the match is happening in March, this initiative is especially significant as it coincides with the celebration of International Women’s Month.”

“We’re proud to partner with the AIA Group and AIA Philippines to support the ICanServe Foundation,” Donna-Maria Cullen, Executive Director, Tottenham Hotspur and Trustee of the Club’s Foundation, said. “Through our efforts, we hope to inspire more teams and people to contribute to the valiant fight against breast cancer.”

AIA Philippines has a long-standing partnership with ICanServe Foundation, which co-creates breast cancer control programs with local governments that include the promotion of early breast cancer detection, access to accurate diagnosis, and timely treatment, all the way to hospice care and patient navigation.

The charity match can be viewed on 30 March 2024 at 11PM Philippine time.

About AIA Philippines


AIA Philippines (AIA Philippines Life and General Insurance Company, Inc.), formerly AIA Philam Life (The Philippine American Life and General Insurance Company), is the country’s premier life insurance company. Originally established on 21 June 1947 and became known as Philam Life, AIA Philippines has earned the trust of customers for its financial strength, strong brand name, and ability to deliver on its promises.

AIA Philippines has PHP259.38 billion in total assets and PHP72.45 billion in net worth1 as of 31 December 2022 while serving nearly 1,000,000 individual policyholders and almost 1,000,000 insured group members.

Based on the Audited Financial Statement of AIA Philippines and BPI AIA as of 31 December 2022, the combined total premium income was at PHP32.03 billion.

AIA Philippines understands the needs of its customers and provides holistic solutions that include life protection, health insurance, savings, education, retirement, investment, group, and credit life insurance. Its subsidiaries include BPI AIA Life Assurance Corporation (formerly BPI-Philam Life Assurance Corporation), its bancassurance arm; AIA Investment Management and Trust Corporation Philippines, its trust company managing its local funds; and  MediCard Philippines, its wholly-owned health maintenance organization (HMO) company.

AIA Philippines is a member of AIA Group Limited, the largest independent publicly listed pan-Asian life insurance group.



About AIA


AIA Group Limited and its subsidiaries (collectively “AIA” or the “Group”) comprise the largest independent publicly listed pan-Asian life insurance group. It has a presence in 18 markets–wholly-owned branches and subsidiaries in Mainland China, Hong Kong SAR, Thailand, Singapore, Malaysia, Australia, Cambodia, Indonesia, Myanmar, New Zealand, the Philippines, South Korea, Sri Lanka, Taiwan (China), Vietnam, Brunei and Macau SAR, and a 49 percent joint venture in India. In addition, AIA has a 24.99 percent shareholding in China Post Life Insurance Co., Ltd.

The business that is now AIA was first established in Shanghai more than a century ago in 1919. It is a market leader in Asia (ex-Japan) based on life insurance premiums and holds leading positions across the majority of its markets. It had total assets of US$276 billion as of 30 June 2023.

AIA meets the long-term savings and protection needs of individuals by offering a range of products and services including life insurance, accident and health insurance, and savings plans. The Group also provides employee benefits, credit life and pension services to corporate clients. Through an extensive network of agents, partners, and employees across Asia, AIA serves the holders of more than 41 million individual policies and 17 million participating members of group insurance schemes.

AIA Group Limited is listed on the Main Board of The Stock Exchange of Hong Kong Limited under the stock codes “1299” for HKD counter and “81299” for RMB counter with American Depositary Receipts (Level 1) traded on the over-the-counter market under the ticker symbol “AAGIY”.

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