Netflix introduces new Downloads For You feature which takes On-The-Go to the Next Level
22 February 2021, Patrick Flemming, Director, Product Innovations – Three years ago, we introduced Smart Downloads so you can find the next episode of your favorite show – even when you’re on the go. Now, we want to make discovering your next new favorite series or film quick and easy whether you’re connected or not.
Today we’re launching Downloads For You, a new feature that automatically downloads recommended shows or movies to your mobile device based on your tastes. Whether you’re a comedy fan stuck on a long car ride or a rom com lover without internet, we do the work so there is always something new waiting to entertain and delight you.
You’re always in control of how much is downloaded to your device. It takes two simple steps to opt in:
Go to the Downloads tab on your mobile device and toggle on Downloads For You.
Choose the amount of content you want downloaded to your device (1GB, 3GB, or 5GB) and click Turn On. The more space you allow, the more recommendations Netflix will download for you.
The feature is available today on Android globally and we’ll be testing soon on iOS. We’re always looking for ways to improve the mobile experience, and we’re excited to make it even easier for members to discover and enjoy new series and films.
Netflix is the world’s leading streaming entertainment service with 204 million paid memberships in over 190 countries enjoying TV series, documentaries and feature films across a wide variety of genres and languages. Members can watch as much as they want, anytime, anywhere, on any internet-connected screen. Members can play, pause and resume watching, all without adverts or commitments.