Bandai Namco Entertainment Asia today announced that Hello Kitty Party Land has launched digital pre-orders. The first-ever casual party game from Sanrio Games brings the cutest crew around, to one place. Enter the colourful world of Hello Kitty® and Friends, featuring 145 characters and dozens of fun and unique mini games. Hello Kitty Party Land is coming to the Nintendo Switch™ and Nintendo Switch™ 2 on 29 October 2026, with digital pre-orders for the game available now in multiple editions.

Along with this announcement, a new trailer has been released. Watch the trailer now:
Game Editions
Aside from the game’s standard edition, fans who pre-order or make early purchases of the title will receive Bonus Avatar T-shirts for in-game customisation.

Packaged Early Purchase / Digital Pre-Order Bonus Item
- Bonus Avatar T-shirts

Packaged Day 1 Edition
- Base game
- Photocard
- Sticker Sheet
Hello Kitty Party Land features Sanrio’s favourite faces in an experience that is fun for all ages, taking players to a charming town populated by Hello Kitty® and Friends. Game play lets up to four players participate in more than 45 casual mini games, playing with one another in a range of whimsical party games themed after sports, food, music and more. Players choose from a massive roster of popular characters, and they can customise their avatars with hairstyles, outfits and items found throughout the game. Designed with intuitive controls, Hello Kitty Party Land is perfect for newcomers and experienced players to play solo or with friends in local or online multiplayer.
About Hello Kitty Party Land
Hello Kitty Party Land takes place in a charming town populated by Hello Kitty and friends. The party game lets up to four players participate in more than 45 mini games and board games and meet their favourite from a roster of 145 Sanrio characters. Players can customise their avatars with hairstyles, outfits, and other items found throughout the game. Designed with intuitive controls, the game is perfect for newcomers and experienced players to play solo or together with friends in local or online multiplayer.
Title Information
Title: Hello Kitty Party Land
Platforms: Nintendo Switch™ and Nintendo Switch™ 2
Release Date: 29 October 2026
No. of Players: 1 – 4 players (Online & Offline)
Genre: Party Game
Copyright: ©2026 SANRIO CO., LTD. Published by Bandai Namco Entertainment Inc. and its affiliates.