Xiaomi Philippines celebrates fitness and tech at the 2024 Xiaomi Pop Run
This year’s run, the brand’s biggest yet, also marked the debut of the new Xiaomi Smart Band 9 fitness watch
Around 2,000 runners came together at the SM Mall of Asia grounds early in the morning last August 31 to test themselves and their fitness at the 2024 Xiaomi Pop Run.
Both hardcore and casual runners got to put themselves through their paces at the run, with a 10km Professional Race category that saw participants compete for the top spot and Xiaomi prizes, which include a Xiaomi 13T, Xiaomi Watch S2, and Xiaomi OpenWear Stereo earbuds. Mark Anthony Octimar won the 10km with a time of 36:05, followed by Jose Fabito, Jr. (37:10) and Ronald Salgado (38:26).
Meanwhile, those who wanted to challenge their personal records in a shorter distance ran in the 5km Fun Run category. Coach and trainer Jason Cunanan was present to warm up and cool down the runners at the event.
The 2024 Xiaomi Pop Run also saw the debut of the new Xiaomi Smart Band 9. The new compact fitness band can track vitals and workouts in a 15.8-g package, lasting up to 21 days on a full charge.
“Xiaomi devices let Filipinos live their best lives, no matter the lifestyle – and especially if you have an active and healthy lifestyle like our participants at the 2024 Xiaomi Pop Run,” said Tomi Adrias, Xiaomi Philippines Head of Marketing. “It’s our pleasure to give people avenues like these to enjoy their hobbies and interests, as well as put their favorite Xiaomi devices to the test.”
The 2024 Xiaomi Pop Run was made possible with the help of partners Red Bull, Salonpas, Gourmet Farms, Dermplus, Fast Aid Kit, SunCoast Brands, Viu, Fitbar, and Yogorino.
The Xiaomi Smart Band 9 and other devices are now available at authorized Xiaomi stores, as well as the brand’s official Lazada and Shopee stores. To learn more about them, visit http://mi.com/ph.
About Xiaomi Corporation
Xiaomi Corporation was founded in April 2010 and listed on the Main Board of the Hong Kong Stock Exchange on July 9, 2018 (1810.HK). Xiaomi is a consumer electronics and smart manufacturing company with smartphones and smart hardware connected by an AIoT platform at its core.
Embracing our vision of “Make friends with users and be the coolest company in the users’ hearts”, Xiaomi continuously pursues innovations, high-quality user experience and operational efficiency. The company relentlessly builds amazing products with honest prices to let everyone in the world enjoy a better life through innovative technology.
Xiaomi is one of the world’s leading smartphone companies. In September 2023, MAU of MIUI reached approximately 623 million globally. The company has also established the world’s leading consumer AIoT (AI+IoT) platform, reaching approximately 699 million smart devices connected to its platform (excluding smartphones, laptops and tablets) as of September 30, 2023. Xiaomi products are present in more than 100 countries and regions around the world. In August 2023, Xiaomi was included in the Fortune Global 500 list for the fifth year in a row, ranking 360th.
Xiaomi is a constituent of the Hang Seng Index, Hang Seng China Enterprises Index, Hang Seng TECH Index and Hang Seng China 50 Index.