The culinary world joins the Hapag Movement – Globe and Fine Dining Club Philippines launch Gourmet Giving Series
Globe has recently partnered with the Facebook Online Community Fine Dining Club Philippines to create the “Gourmet Giving Series: A Fine Dining Thanksgiving Experience for the Hapag Movement“, a culinary exploit that pulls together Metro Manila’s finest restaurants to provide good food while giving a portion of the earnings to various communities and organizations including supplementary feeding programs and livelihood training initiatives for Filipino families experiencing involuntary hunger.
The Gourmet Giving Series aims to tap into the Holiday gift giving and Thanksgiving season for people to get to enjoy fantastic food and at the same time helping with a bigger cause. Giving back is the main goal for The Hapag Movement fundraiser project whether its from the chefs and restaurants to patrons.
The participants for this campaign includes:
- Alegria Manila
- The Black Pig
- Chef Jessie Rockwell Club
- Ember
- Flame by Discovery Primea
- Gallery by Chele
- Helm
- La Cabrera
- The Test Kitchen
- Tiago’s Restaurant
- Txoko Asador
- Your Local
Every venue promises distinctive offerings, from special Hapag Movement set menus to exclusive holiday previews.
Yoly Crisanto, Chief Sustainability and Communications Officer at Globe says:
“With the Gourmet Giving Series, we’re channeling Filipinos’ love for food and sharing meals together into meaningful avenues of giving. We are excited and grateful to have some of the best Filipino restaurants and chefs as partners in our endeavor. Globe is not only a service provider. We are catalysts for change, forging pathways that seamlessly link our customers to opportunities where they can make a genuine difference and leave a lasting impact.”
RG Orense, Globe Digital and Social Strategy Head, explained, “We are using the power of the social media community to help transform and uplift the lives of The Hapag Movement beneficiaries. We believe that engaging with Facebook’s Fine Dining Club Philippines is leveraging the platform’s passion for food to also make a purposeful difference.”
Globe Platinum customers are in for a treat with exclusive priority booking access through their dedicated lifestyle concierge exclusively for Globe Platinum and Fine Dining Club Philippines members from October 24 to 28. Special treats also await other Globe mobile and broadband customers who avail of the Hapag Movement tasting menus from November 20 to 30.
“Through the Gourmet Series, we hope to unlock meaningful, memorable, and sought-after dining experiences for our customers with this food offering. By partnering with some of Metro Manila’s premier restaurants, Globe delights customers to dine in their favorite establishments while supporting a movement for social good,” said Darius Delgado, Head of Globe’s Consumer Mobile Business.
Fine Dining Club Philippines, a vibrant community of over 23,300 culinary enthusiasts, has been instrumental in fostering unique dining partnerships and events, making this collaboration with Globe a perfect pairing.
The event builds on the momentum of Globe’s Longest Hapag series, which bridged World Hunger Day to World Food Day and has mounted a number of food-driven fundraisers to gain support for the Hapag Movement.
Since its launch in August last year, the Hapag Movement has already raised PHP21.5 million, impacting close to 70,000 Filipinos through supplemental feeding and livelihood training.
With the Gourmet Giving Series, Globe further widens the ecosystem of support for the Hapag Movement, leveraging fine dining as a focal point to inch closer to its goal of transforming the lives of 500,000 Filipinos facing involuntary hunger.
To learn more about Globe, visit https://www.globe.com.ph/.