UNIQLO to Launch First Animal Crossing: New Horizons UT Collection
April 26, 2021, Manila, Philippines – Global apparel retailer UNIQLO will launch a UT (UNIQLO T-shirts) collection with Animal Crossing: New Horizons, the hit game from Nintendo Co., Ltd. for the Nintendo Switch™, on Friday, May 28. Based on the concept of “Connect with friends through clothing,” this collection was inspired by the game’s uniquely original animal characters, and life in the New Horizons world. Special content to fully enjoy the collection in-game is also being offered by way of a special UNIQLO Island and Custom Designs.
UT and goods inspired by life in New Horizons
Animal Crossing: New Horizons is a communication game popular with people of all generations, in which players develop their own deserted islands and live in them however they please. Players pick fruit, rearrange furniture, and change outfits as they deepen connections through interaction with the animal residents. The UT collection of men’s, women’s, kids’, and baby items can be enjoyed by people of all generations. Designs inspired by the fancy-free, slow life possible on New Horizons islands are presented on T-shirts, as well as tote bags, blanket towels, and other goods.
Animal Crossing: New Horizons UT Collection Collaboration overview
Launch date: Friday, May 28, 2021
Availability: Select UNIQLO stores in Philippines and the uniqlo.com/ph online store
UT Website for Animal Crossing: https://www.uniqlo.com/ph/en/search/?q=animal%20crossing
About Animal Crossing: New Horizons
Animal Crossing: New Horizons is a game for the Nintendo Switch™ released by Nintendo Co., Ltd. in March 2020. In this latest installment in the series, players move to a deserted island to start a new life after purchasing a “Deserted Island Getaway Package” from Nook Inc. and can enjoy life as they please while interacting with a community of animals with uniquely original personalities.
Special in-game contents released from Japan’s UT Collection launch date
Starting from April 29th, the UT collection will launch in Japan, “UNIQLO Island” will appear in New Horizons. (The UT collection will be available in the Philippines by May 29, 2021). Players will be able to visit UNIQLO Island using a Dream Address and enter a realistic UNIQLO store. The Custom Designs Portal will have 21 T-shirt designs linked to the collection. Players can enjoy real outfits within the game.
*Check UNIQLO website for the UNIQLO Island Dream Address and Custom Design ID.
*Users need to subscribe to Nintendo Switch Online (fee required) in order to access UNIQLO Island and Custom Designs. These contents may be terminated without notice.
*UT launch date differs by market but UNIQLO Island and Custom Designs starts from April.29th globally.
About UNIQLO LifeWear
Apparel that comes from the Japanese values of simplicity, quality and longevity. Designed to be of the time and for the time, LifeWear is made with such modern elegance that it becomes the building blocks of each individual’s style. A perfect shirt that is always being made more perfect. The simplest design hiding the most thoughtful and modern details. The best in fit and fabric made to be affordable and accessible to all. LifeWear is clothing that is constantly being innovated, bringing more warmth, more lightness, better design, and better comfort to people’s lives.
About UNIQLO and Fast Retailing
UNIQLO is a brand of Fast Retailing Co., Ltd., a leading Japanese retail holding company with global headquarters in Tokyo, Japan. UNIQLO is the largest of eight brands in the Fast Retailing Group, the others being GU, Theory, Helmut Lang, PLST (Plus T), Comptoir des Cotonniers, Princesse tam.tam and J Brand. With global sales of approximately 2.01 trillion yen for the 2020 fiscal year ending August 31, 2020 (US $19.06 billion, calculated in yen using the end of August 2020 rate of $1 = 105.4 yen), Fast Retailing is one of the world’s largest apparel retail companies, and UNIQLO is Japan’s leading specialty retailer.
UNIQLO continues to open large-scale stores in some of the world’s most important cities and locations, as part of its ongoing efforts to solidify its status as a global brand. Today the company has more than 2,200 stores in 25 markets including Japan. In alphabetical order, the other markets are Australia, Belgium, Canada, China, Denmark, France, Germany, Hong Kong, India, Indonesia, Italy, Malaysia, Netherlands, Philippines, Russia, Singapore, South Korea, Spain, Sweden, Taiwan, Thailand, U.K. U.S. and Vietnam. In addition, UNIQLO established a social business in Bangladesh together with the Grameen Bank in 2010, and today there are more than 15 Grameen-UNIQLO stores, mostly located in Dhaka.
With a corporate statement committed to changing clothes, changing conventional wisdom and change the world, Fast Retailing is dedicated to creating great clothing with new and unique value to enrich the lives of people everywhere. For more information about UNIQLO and Fast Retailing, please visit www.uniqlo.com and www.fastretailing.com.