vivo invites people to explore passions with “Take Back the Night” campaign for V19 & V19 Neo
A lot has changed since quarantine measures were put in place to curb the spread of COVID-19. Nowadays, homes are no longer just for relaxation as it has become an extension of the workplace. The situation has changed how people perceive work-life balance, with some learning new skills to be more productive at work and adapt to the new normal.
And while community lockdown restrictions are beginning to ease, the practice of social distancing and staying at home is one that is not expected to disappear any time soon.
But being stuck at home need not be all that bad. Despite adjusting to work-from-home set-ups and finding more worthwhile ways to spend quarantine time, the lockdown period has also presented an opportunity for people to re-explore their individuality and passions, especially at night.
And for those who seem to have temporarily lost the motivation to pursue passions due to restrictions, vivo begs to differ. For its latest campaign, the brand calls on people to take back the night—to take back their prime, passionate selves—regardless of the situation.
In the coming weeks, the leading global technology company is set to launch 2 new V series smartphones; the V19 and the V19 Neo. Each with features so advanced, they are deemed to be the ultimate tools for celebrating individuality and exploring passions at night.
A series of online events and activities will accompany the launch of the handsets, to help individuals discover new passions they can pursue—all while highlighting how the smartphones can be the best companions to take back and relish in the power of the night.
Stay tuned for the latest developments on vivo smartphones and discover how to Take Back the Night by visiting facebook.com/vivo.philippines.
vivo is a leading global technology company that is product-driven with core businesses including smart terminals and intelligent services. vivo is committed to connecting users to the digital world by designing exciting and trendsetting smart mobile products and services which integrate technology and fashion in unique and creative ways. Adhering to its core values, which include “Benfen”, “innovation” and “consumer orientation”, vivo has implemented a sustainable development strategy to achieve its vision of becoming a leading, long-lasting, world-class enterprise.
vivo’s headquarters is located in Dongguan, China, with 9 R&D centers in Shenzhen, Dongguan, Nanjing, Beijing, Hangzhou, Shanghai, Taipei, Tokyo and San Diego. These centers focus on the development of cutting-edge consumer technologies including 5G, artificial intelligence, photography, design and other emerging fields. vivo has also set up five production hubs across China, South Asia and Southeast Asia, which manufacture over 200 million smartphones every year. As of 2019, vivo has developed its sales network across more than 30 countries and regions, attracting more than 300 million active users worldwide.