OPPO Set to Showcase New 5X Smartphone Photography Tech During MWC
OPPO is once again changing the way we take photos as they are set to showcase the new 5X Smartphone Photography technology aka the 5X Project at this year’s Mobile World Congress!
The new technology, called the 5X Project, will allow OPPO’s smartphone cameras to capture images with unprecedented clarity.
OPPO Vice Presidentt and Managing Director of International Mobile Business Sky Li states:
OPPO’s relentless pursuit of perfection without compromise has given birth to a remarkable technological breakthrough that will change how the world perceives smartphone photography.
We chose MWC to unveil the ‘5x’ technology in the belief that we can inspire the industry to aim higher, and continue to create pioneering products that give amazing experiences for consumers.
Expect more details for the 5X Project or the 5X Smartphone Photography Tech during the MWC which will be held on February 27 to March 2 in Barcelona, Spain.
Leadership in Smartphone Photography
OPPO has proven, for a few years now, that it has been the leading force when it comes to smartphone photography thanks to all the innovation they put in to their products as well as a user-oriented technology.
OPPO’s Ulike 2 model was the first smartphone to offer pre-installed beautication feature, which has become a standard configuration in almost every Android phone. The beautification feature has since evolved to Beautify 4.0.
In 2016, OPPO introduced the camera-focused F-series. The second phone in the ‘Selfie Expert’ series, the F1 Plus, was the first OPPO device to sport a 16 megapixel front camera.
In that same year, OPPO partnered with Sony to co-develop the 1/2.8-inch IMX398 sensor for the R9s to allow outstanding focusing speed, noise reduction, and low-light performance.
A rising tech giant
A report by German market research firm GfK reported that as of July last year, OPPO is the second bestselling smartphone brand in the Philippines. OPPO achieved its rankings climb in less than three years in the Philippine market.